| Why my adwords budget sometimes does not reach $10,000 | ali2012 | 4/30/12 2:55 AM | I manage Google AdWords grants for a charity and have been doing it for the past 2 years. I want to know why is it that some month it reaches $10,000 or over and some month it barely reaches $9,000 leaving $1,000 short of $10,000. However, the ads |
| Re: Why my adwords budget sometimes does not reach $10,000 | Robert Coats | 5/31/12 11:23 AM | It is based on a variety of factors and settings but mainly it is due to projected traffic and actual traffic. When projected traffic is high but the actual traffic is low, then you are short. When the projected traffic is low but the actual traffic |
| Re: Why my adwords budget sometimes does not reach $10,000 | William Rock | 6/13/12 8:25 AM | You may want to look at your high traffic times and low traffic times and adjust when to spend during the day or night to equally spend throughout the day. |
| Re: Why my adwords budget sometimes does not reach $10,000 | Simon Choy | 6/13/12 8:58 AM | Actually I would say that the main reason is how the ad spend budget works in Google Grants. It's not truly $10,000 per month spend but rather $330 per day, which comes out to approx $10,000 in a 30-day month. In months like February where it's usua |