Categories: Inventory Management : DFP Small Business :

Enabling AdSense without dynamic allocation?

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Enabling AdSense without dynamic allocation? cfscare 7/29/12 8:17 AM If I'm using geographical targeting and frequency caps to tailor the audience for my ad networks, is there a way to serve AdSense to everyone else? If I've configured DFP to serve a certain network's ads with a certain frequency cap and only to U.S.
Re: Enabling AdSense without dynamic allocation? Ingraye 7/30/12 9:49 AM You can turn off Adsense on the Ad Unit and simply create a House Line Item and place your normal Adsense generated tags in there.  You won't be able to track Adsense clicks in DFP though, you'll have to go to the Adsense to do that.
Re: Enabling AdSense without dynamic allocation? cfscare 7/31/12 5:52 AM Many thanks.  This page seems to suggest an additional solution: http://support.google.com/dfp_sb/bin/answer.py?hl=en&answer=1670087 It says that I can fill unsold inventory by enabling AdSense at the ad unit level. "Once you've done this, if no elig