Re: Follow Up: Regarding Your Feedback on new YouTube design
Dec 31, 2011 8:17 AM
Posted in group:
Attention Please: The board of directors of Google is foolish if they think we are going to watch Live Television, Sporting Events, or pay for renting B-movies here on this site. We are not. Most average people have 42" flat screens and high speed cable or Fios for that purpose and with ON-Demand/DVR giving us more than enough options available for doing such. (My TV has 400 plus channels allowing me to choose any type of program at any time of day instantly.) Google is sadly misinformed by market research firms that have told them this is what we want here;It is not, and will never be. What they fail to understand is the creative aspect the exists in each individuals channel. IE: making interesting content, changing colors or channel designs etc... This is what made YouTube attractive to millions of users. It has also been a fantastic launching pad for many, but only worked when there was community. Now you have removed the community aspect in favor of large scale advertising and corporate sponsors and a poorly designed social tool (G+). Bad idea from the onset. I think it is also important to mention from reading articles online and comments all around the site that people are not very interested in Google+. Let's face facts Google you will never be able to compete with Zuckerberg. He has conquered the social media market period. MySpace has become a ghost town and it is very possible YouTube will end up in the same position if it keeps moving in this direction. As a corporate VP I have seen this scenario way too many times; "All we have to do is the same thing that made others successful and we will win!". You can not steal scraps from your competition and consider it a win. Google though they were getting something great they could use to grow when they acquired this site. What they did not consider was the fact that the community was holding the whole thing together. Like a giant game of Jenga Google had removed the foundation that held the entire structure together. This kind of thing is very common in the business world. In most cases it is a sign of growing "to big for your britches". We have seen hundreds of companies like this implode over the years from lack of focus on what the people really want. The old saying that the customer is always right has new meaning in this case. One thing is certain the customers here are very angry and will need some serious consoling, and it may already be too late for that. It will be certainly be interesting to see what happens next.