I am writing you in regards to a severe change in search engine clicks that seems to have occurred around or slightly after 2/22/2010. Our website
www.mporn.com seems to have dropped very far out of search results.
To give you some background on our website; we acquired this domain and proceeded to create a mobile version video site. We update this site daily with videos that we own, or own rights to. The videos are hosted on a CDN and are unique to our website. The majority of these videos are exclusive to our company, and would not be found on other websites. We offer unlimited viewing on our clips, and encourage surfers to register to view longer movies.
I wanted to go over recent changes we made to the site to see if those would somehow be responsible for the drop.
1. Last week we moved the thumbnail images onto a CDN in order to improve the site speed. We got these ideas from the Goggle site speed enhancement docs. The CDN however does call images from another domain, would this cause an issue?
2. We added a voting/rating system so users can rate each video.
3. We added the video length on the site for each video.
Other than that, we have not changed the site, and the only thing that does change is the addition of new content that occurs on a daily schedule.
Taking a look at each webmaster guideline section:
Design Guidelines:
1. The hierarchy was setup per Google guidelines, it seems ok to me looking at it now.
2. We do have a sitemap on the site, and it is listed in Google webmaster tools, it appears to be accurate.
3. Links on each page seem very reasonable to be.
4. Content seems in order, and titles match to describe each page and video.
5. Each content piece is properly tagged.
6. We don’t have much alt text, just on the thumbnails.
7. Title tags seem very accurate, and we took great consideration not to create spammy titles and descriptions.
8. I do not see any reports of broken links/content.
9. We do have some dynamic pages with variables, they are as few as possible and we block some sorting options in robots.txt to try and minimize duplicates. We also ut in canonical urls to help with these dynamic urls.
Technical Guidelines:
1. We appear to have met all the basic technical guidelines.
2. We don’t seem to have nofollows on the banner ads, but it is something we are working on adding.
3. Site appears to work in all browsers, standard and mobile.
4. We have used the Google docs on how to optimize load times, and have made changes where we can. (CDN on images)
Quality Guidelines:
1. The site is defiantly geared for users, there are thousands of content pieces that any surfer can access.
2. We don’t have anything that would be considered as a trick. The site is very straight forward for users, offers unique updating content.
3. We don’t participate in any link schemes, and we only link our to our banner adds which are only for ancillary income.
4. The only programs we use to check rankings are Google webmaster tools and Google analytics.
5. We don’t have any hidden text or links.
6. We don’t have any cloaking or redirects.
7. We don’t have any automated queries going to Google.
8. We don’t have any pages with irrelevant keywords.
9. There are no sub domains on this site, and we do the best we can to avoid duplicate content with our sitemaps, robots, Google tools, and canonical urls.
10. No software what so ever on the site tries to download to a user.
11. We have zero doorway pages.
12. We do NOT participate in a affiliate program. We own the site and own the content.
Our site has been very consistent over the last few months with Google, then this sudden drop occurred. Our average time on site according to Google analytics is 7:29 and an average of 9 pages per visit, which we think is a pretty good sign that users from Google are finding what they are looking for. We are just very unclear as to the sudden shift downward on our Google searches.