Hello,

We are getting very big discrepancies between our DFP reports and the campaigns allocated in other servers such as Smart or DoubleClick and uploaded on DFP through tags.

We are talking about 50% or even 60% more impressions on DFP than the impressions registered through the tags on Smart and DoubleClick so the advertiser is not very happy. We have made sure that the macros are installed properly so that shouldn't be a problem.

On the other hand, the creativities uploaded manually to DFP on GIF or JPG format don't show any discrepancies.

Could you help us please? We have checked all the options in: http://support.google.com/dfp_sb/bin/answer.py?hl=en&answer=2383747 and we still can't find the reason.

Thank you,

Beatriz