Google Product Forums

What is the relationship between Ad Requests and Pageviews?

FranklinLiwerant Apr 18, 2012 3:30 PM
Posted in group: AdSense in English

Categories: Reports and Earnings :

I am not sure I understand what the Ad Request metric represents.  I would have expected it to correspond to Pageviews (in Google Analytics), but I seem to have twice as many Ad Requests per month than Pageviews.  Could somebody explain what Ad Requests is about and how I should expect it to relate to Pageviews?  Thanks!